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Swati and Rohan Bhargava, co-founders of CashKaro, have made a name for themselves in India’s startup scene with support from Ratan Tata. After launching CashKaro in India following a UK venture, the couple aims to expand into financial products and target significant growth in the coming years.
Swati and Rohan Bhargava, founders of CashKaro, began their journey as friends, later becoming a married couple and business partners. After their 2009 wedding, Swati booked their honeymoon through a cashback website, sparking the idea for their own platform.
In April 2011, the couple launched their first cashback site, Pouring Pounds, in the UK. The success of this venture encouraged them to return to India and adapt the model for the local market.
The couple relocated to Gurgaon, India, and introduced CashKaro, a cashback platform offering discounts and exclusive coupons. CashKaro quickly grew, becoming one of the leading platforms in the country.
Their startup gained major traction when they secured funding from high-profile investors like Ratan Tata and Kalaari Capital, fueling CashKaro’s growth and expansion.
As per ET's report, CashKaro achieved Rs 225 crore in revenue in 2022 and recently reported an operating revenue of Rs 302 crore for FY24, showing a solid 21.5 percent growth over the previous year.
With a user base of 25 million, CashKaro is now expanding its offerings to include financial services like insurance, loans, and mutual funds, aiming for over Rs 400 crore in revenue by FY25, as mentioned by the co-founder in a report by Inc42.
As one of India’s largest cashback platforms, CashKaro continues to offer savings across 1,500 websites. The Bhargavas remain focused on future growth, further revolutionizing online shopping in India.
Thanks to Zee news
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